YOU DON’T TAKE A PHOTOGRAPH, YOU MAKE IT

Creative still life is a more serious approach to the photographing of a product. A good still life image is the picture that is worth a thousand words. It should tell a story and evoke the emotion that is intended for its viewing audience. It is a creative process that is planned and developed. A still life product shot can involve multiple lighting set ups to enhance every detail, which are then combined in post production. Propping and styling may be required along with skilful retouching to complete the process. It is a team effort, and the journey is worth the effort.